Executive Vice President of Marketing
Joining the Montway executive team in 2020, Yvonne Carman brings nearly three decades of integrated digital and traditional marketing experience to the organization. An expert strategist, she leads all facets of marketing development and execution across Montway’s B2B and B2C business verticals, directing the development and implementation of full-funnel campaigns, SEO initiatives and process improvements—all a testament to her holistic approach to marketing management. Yvonne’s leadership style involves curating the right mix of talent and resources for accelerated market growth and capitalization.
Her remarkable track record includes managing marketing operations for Fortune 500 companies like Allstate, Microsoft and Walgreens. She was instrumental in building high-performing marketing campaigns that exceeded corporate objectives.
Yvonne’s academic credentials are equally impressive. She holds a Master’s Degree in Business Administration from Columbia College and a Bachelor’s Degree in English Communications from William Woods University. This blend of academic achievement, business acumen and extensive industry experience positions her as a valued leader in the marketing industry.